MSC Cruises named official cruise line for Expo Milano 2015 Print
Tuesday, 24 February 2015 11:39

MSC Cruises has been tapped as the official Cruise Carrier of Expo Milano 2015, the Universal Exhibition that willmscexpomilano.01684110811.original bring the world to Milan in the aim of kick-starting a global discussion on how to feed the planet.

As the official cruise partner, guests aboard MSC Cruises will be able to buy tickets to the exhibition on board and visit the event on special shore excursions when stopping at ports of call such as Genoa and La Spezia.

MSC Cruises pitches itself as the market leader in the Mediterranean, South Africa and Brazil, and will display the Expo Milano logo on the hull of the MSC Fantasia.

The event's global airline partners are Alitalia and Etihad Airways.

Between May 1 and October 31, more than 20 million visitors are expected to descend on Milan, where the Universal Exhibition -- an event that dates back to 1851 -- will explore the theme of ‘Feeding the Planet, Energy for Life.’

Exhibitors from 140 countries will showcase their ideas on how to feed the planet sustainably and responsibly; how to address the imbalance between the world’s hungry and the world’s obese; and the criminal amounts of food waste produced by the wealthiest countries.

According to stats from 2010-2012, approximately 870 million people were undernourished, while 2.8 million deaths can be attributed to poor nutrition and obesity.