Carnival Corp and China Merchants Group Sign MOU for Domestic Cruise Line and More Print
Monday, 02 February 2015 11:14

Carnival Corporation today signed a memorandum of understanding (MOU) with China Merchants Group (CMG) to1280px-Carnival.svg explore the possibility of two joint ventures designed to accelerate the development and growth of the overall cruise industry in China.

The MOU outlines a potential strategic partnership between Carnival Corporation and CMG that includes exploring two possible joint ventures in support of China’s ambitions to grow the cruising industry in China and meet escalating demand for cruises amongst Chinese travelers.

Port & Destination Development Joint Venture: In this potential joint venture, CMG and Carnival Corporation would collaborate to develop turnaround and transit ports within and around China beginning with a flagship port currently being developed by CMG called Prince Bay Cruise Terminal in Shekou, which is located in Shenzhen. The partners would work to have cruise ships sail from this flagship port, while also developing other cruise ship destinations across China and Northern Asia.

“The MOU we signed today signifies a great opportunity to take the next step in the future of Chinese cruising, while addressing some key needs for both the cruise industry and its passengers in China,” said Alan Buckelew, COO of Carnival Corporation. “With CMG’s amazing track record, reach and influence in the market, we are working with a strategic partner that can help us explore immediate ways to impact cruise growth in China, including the possibility of a new Chinese cruise brand and new destinations.”

Carnival Corporation and CMG formalized their strategic partnership during an event held today at the Hilton Shenzhen Shekou, including an MOU signing ceremony involving Yang Tian Ping, general manager of China Merchants Shekou Industrial Zone, and Alan Buckelew, chief operations officer of Carnival Corporation. The ceremony was also attended by the vice president of China Merchants Group, Sun Cheng Ming, among other distinguished officials and guests.

While pursuing potential joint ventures to develop and grow the overall cruise market in China, Carnival Corporation remains committed to serving its Chinese guests who are already sailing on the two Carnival brands that give the company the cruise industry’s leading presence in China – Costa Cruises and Princess Cruises.